Boring is bad and light up shoes are pure awesome! We were thrilled to have a hand in the creation of this masterpiece of a website. Designed with the user experience in mind, Pop Shoes now has a perfectly rounded, full featured eCommerce website with all the bells and whistles. The new website is the perfect online presence to showcase their full line of light up shoes in a more-than-tasteful manner. Way to go... Now let's go sell some shoes!